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币安人生 went from random BNB meme to Binance spot listing. Is a Korean meme wave next?

Binance

Cryptocoins Exchanges / Binance 48 Views

Been fascinated with how 币安人生 (Binance Life) played out, as a result of it's one of the few memes that went the complete path:

* Launched on BNB Chain as a Chinese-name meme

* Acquired picked up by Chinese-speaking traders who recognised the ticker in their own language

* Ran to shut to $1B at peak

* Acquired a Binance spot itemizing in January

* Nonetheless holding around $490M right now

What made it work wasn't tech, it was audience. An enormous group noticed a ticker in their own language and piled in.

Now one thing comparable is starting with Korean. A meme referred to as 제로 ("zero") launched on BNB a number of hours ago and did ~$7M in quantity and 50okay+ trades on day one. Chinese-speaking merchants have been already calling it the "Korean chief," and the operating joke from holders is asking Upbit why they will't purchase it.

A couple of questions for people who comply with listings intently:

  1. Was 币안人生 a one-off because it literally had "Binance" in the identify, or can any language group push a meme that far?

  2. Korean retail principally lives on Upbit and Bithumb. Would they really come on-chain for memes?

  3. What do you assume Binance truly seems to be at earlier than listing a meme? Quantity, holders, group measurement, or one thing else?

Curious whether anyone thinks language memes are an actual repeatable meta, or if we just noticed one fortunate run.

submitted by /u/amu4biz
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